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Crazy Dog Makes Waves On Both Sides Of
Atlantic Dimensional
Branding Group To Represent Crazy Pet in US (see below) Crazy
Pet LLC has entered into an exclusive agreement with Dimensional
Branding Group (DBG), a licensing company based in San Francisco. Under the terms of the agreement, DBG will act as the sole
licensing agent for the Crazy Pet property in the United States. “DBG is one of
the most respected licensing agencies in the nation. We are very
pleased and honored that they will be representing us,” said
Howard Finelt, COO of Crazy Pet LLC. “(DBG
principals) Larry Seidman and Marsha Armitage bring a lot of
experience and industry contacts to the table,” added Barbara
Denzer, vice president of Crazy
Pet LLC. “Their expertise will take Crazy Pet to the next
level.” As
one of its first actions on Crazy Pet’s behalf, DBG unveiled the
cartoon animal property at Toy Fair 2005. According to Seidman and
Armitage, Crazy Pet received an impressive reception, thanks to its
colorful characters, award-winning children’s DVD and book, and
unique “edutainment” concept of using pets to teach kids an
underlying message of positive values.
“Crazy
Pet stands out from the pack, because it’s different than any
other children’s property,” said Armitage. “It’s the only
one that uses the natural bond between kids and pets to teach
character-building values like sharing and responsibility.” Because
of this, Crazy Pet has “all the ingredients to become a really hot
brand in the children’s industry,” said Seidman. “We look
forward to a long and productive relationship with the company.” For more information, contact Marsha Armitage at 415-442-5111 or visit website at: www.dimensionalbranding.com. Crazy Pet goes to London! Click here. Click here to Contact Us |
